Information on jobs, employers and careers is everywhere. It’s also valueless unless it can support your transition i.e. translate to an activity or action which can move you ahead in your job search. Information which makes you smarter and impressive in your job search is the goal here. Information which can be used in observations, questions and statements in your job seeking communications then becomes intelligence. Intelligence is what you’re going for. And it makes you stand out in the crowd of other candidates. Information becomes intelligence. It’s invaluable.
The Guide to Using The Business Journal for Career Transition & Networking was developed to help you incorporate employer research into your job seeking communications. Feel free to download it and use it as a model for your employer research.